Portland`s Largest Sustainable Lifestyle Show Launches in March 2008
Released on = August 5, 2007, 11:27 am
Press Release Author = Blue Ocean Events, Inc
Industry = Environment
Press Release Summary = The Better Living Show is a new trade show that brings environmentally friendly products and ideas to the public. It promotes a sustainable lifestyle for people along the whole spectrum of environmental awareness, from early adopters who have been living organically for years to those just open to learning.
Press Release Body = FOR IMMEDIATE RELEASE Aug 1, 2007
Portland, Or - The greenest city in the country now has the greenest event. Launching March 28-30, 2008 at the Portland Expo Center, the Better Living Show represents an unprecedented opportunity for sustainably-minded companies and organizations to gather and present their products, services, and messages to the community.
Produced by Blue Ocean Events, Inc, the Better Living Show gives attendees access to local resources to help them make healthier and more balanced choices in seven core areas: lifestyle, green home and garden products, local and organic food/beverage, eco adventure, conservation, recycling, transportation, and clean tech. Designed and presented with a unique layout and lighting, the show is more than a venue to shop and learn. Each day is packed with entertainment, social activities, flavors to delight the palette and sights to amaze the eyes.
"When developing the event, we wrestled with the traditional business model of a consumer show; namely charging admission to attend," said Michael O'Loughlin. "We felt so strongly that the information should be easily accessible to everyone that we decided to make the event free to the public."
About Blue Ocean Events, Inc. Co-founders Michael O'Loughlin and Stephanie Frisch are veterans of consumer shows and events. O\'Loughlin has been a part of the consumer show industry for 36 years, building O\'Loughlin Trade Shows\' events into some of the largest on the West Coast. He specializes in large feature builds and reinventing consumer shows to increase attendance. Frisch began her event career in Seattle with the Sonics 12 years ago In Portland she worked on the Street of Dreams and the Portland Home & Garden Show. Most recently she built a new image for the Clark County Event Center and brought large-scale feature exhibits to the Clark County Fair.
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